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Import Data for 2025-9

Google Traffic:

Facebook Total Reach:

Instagram Total Reach:

Total Facebook Followers:

Total Instagram Followers:

Facebook Reach:

2025-9-1	8
2025-9-2	9
2025-9-3	4
2025-9-4	1
2025-9-5	2
2025-9-6	3
2025-9-7	2
2025-9-8	2
2025-9-9	1
2025-9-10	3
2025-9-11	3
2025-9-12	12
2025-9-13	12
2025-9-14	8
2025-9-15	5
2025-9-16	8
2025-9-17	8
2025-9-18	4
2025-9-19	10
2025-9-20	11
2025-9-21	12
2025-9-22	7
2025-9-23	12
2025-9-24	6
2025-9-25	8
2025-9-26	5
2025-9-27	13
2025-9-28	7
2025-9-29	13
2025-9-30	9

Instagram Reach:

2025-9-1	2
2025-9-2	3
2025-9-3	8
2025-9-4	2
2025-9-5	4
2025-9-6	3
2025-9-7	2
2025-9-8	6
2025-9-9	1
2025-9-10	4
2025-9-11	1
2025-9-12	0
2025-9-13	0
2025-9-14	2
2025-9-15	1
2025-9-16	3
2025-9-17	5
2025-9-18	3
2025-9-19	4
2025-9-20	0
2025-9-21	1
2025-9-22	3
2025-9-23	2
2025-9-24	4
2025-9-25	0
2025-9-26	0
2025-9-27	3
2025-9-28	0
2025-9-29	4
2025-9-30	1

Facebook Audience:

Age	Male	Female
18-24	133	44
25-34	2566	1283
35-44	7874	2698
45-54	9378	3494
55-64	7033	3937
65+	3450	2344

Instagram Audience:

Age	Male	Female
18-24	76	10
25-34	602	158
35-44	970	224
45-54	716	179
55-64	317	76
65+	89	24

Cost Benefit Analysis:

Meta Campaigns:

{"0": ["New Traffic campaign insta 2025", "45345", "91454", "0.00", "122", "0"], "1": ["Traffic campaign on web", "272", "actions:landing_page_view", "60.13", "38716", "23573"], "2": ["Reach insta 2025", "171434", "reach", "121.23", "341383", "171434"], "3": ["Reach FB 2025", "209542", "reach", "107.08", "341607", "209542"], "4": ["PAGE LIKES FB 2025", "170", "actions:like", "65.66", "54749", "25751"], "5": ["Traffic campaign CARoUSEL", "2585", "3052", "0.00", "4", "0"], "6": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"\u0394\u03bf\u03ba\u03b9\u03bc\u03ae \u03b8\u03b5\u03c1\u03bc\u03bf\u03bc\u03ad\u03c4\u03c1\u03b7\u03c3\u03b7\u03c2 \u03bc\u03b5 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae  AQUAFLEX Roof...\"", "4499", "video_thruplay_watched_actions", "6.89", "21081", "19210"], "7": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"\ud83d\udce2\u0398\u03ad\u03c3\u03b7 \u0395\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2: \u0397\u03bb\u03b5\u03ba\u03c4\u03c1\u03bf\u03bb\u03cc\u03b3\u03bf\u03c2 \u03a3\u03c5\u03bd\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7\u03c2.\"", "73", "actions:post_engagement", "20.69", "10081", "6325"], "8": ["New WEBINAR Mapesilent  FB + instagram", "365", "actions:post_engagement", "18.14", "4176", "2153"], "9": ["MAPEI WORLD PROJECT", "1043", "video_thruplay_watched_actions", "9.94", "6085", "5367"], "10": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"\u0395\u03c0\u03b9\u03c3\u03ba\u03b5\u03c6\u03b8\u03b5\u03af\u03c4\u03b5 \u03bc\u03b1\u03c2 \u03c3\u03c4\u03b7 #Cersaie2025 \u03ba\u03b1\u03b9 \u03b6\u03ae\u03c3\u03c4\u03b5 \u03c4\u03bf...\"", "318", "actions:post_engagement", "17.33", "5106", "2798"]}

New Traffic campaign insta 2025	45345	91454	0.00	122	0
Traffic campaign on web	272	actions:landing_page_view	60.13	38716	23573
Reach insta 2025	171434	reach	121.23	341383	171434
Reach FB 2025	209542	reach	107.08	341607	209542
PAGE LIKES FB 2025	170	actions:like	65.66	54749	25751
Traffic campaign CARoUSEL	2585	3052	0.00	4	0
Δημοσίευση: "Δοκιμή θερμομέτρησης με εφαρμογή AQUAFLEX Roof..."	4499	video_thruplay_watched_actions	6.89	21081	19210
Δημοσίευση: "📢Θέση Εργασίας: Ηλεκτρολόγος Συντήρησης."	73	actions:post_engagement	20.69	10081	6325
New WEBINAR Mapesilent FB + instagram	365	actions:post_engagement	18.14	4176	2153
MAPEI WORLD PROJECT	1043	video_thruplay_watched_actions	9.94	6085	5367
Δημοσίευση: "Επισκεφθείτε μας στη #Cersaie2025 και ζήστε το..."	318	actions:post_engagement	17.33	5106	2798

Channels Traffic Share:

Display	20812	5.9475
Paid Search	5751	58.7369
Organic Search	5247	80.4465
Direct	3340	19.5772
Referral	2157	11.5055
Unassigned	111	77.7210
Paid Social	275	8.0830
Organic Social	168	51.3736
Cross-network	99	26.2323
Paid Video	52	17.3019
Organic Video	21	30.3333

Channels Sources Share:

{"0": ["google / cpc", "26446", "18"], "1": ["google / organic", "4902", "78"], "2": ["(direct) / (none)", "3340", "20"], "3": ["tpc.googlesyndication.com / referral", "1633", "5"], "4": ["(not set)", "0", "84"], "5": ["bing / organic", "254", "133"], "6": ["fb / paid", "256", "8"], "7": ["megatv.com / referral", "212", "4"], "8": ["(data not available)", "99", "26"], "9": ["mapei / qr-code", "91", "32"], "10": ["m.facebook.com / referral", "44", "15"], "11": ["facebook.com / referral", "38", "4"], "12": ["l.facebook.com / referral", "36", "178"], "13": ["zougla.gr / referral", "37", "42"], "14": ["googleads.g.doubleclick.net / referral", "35", "33"], "15": ["imasdk.googleapis.com / referral", "34", "9"], "16": ["alphatv.gr / referral", "32", "4"], "17": ["bit.ly / referral", "25", "34"], "18": ["urlsand.esvalabs.com / referral", "22", "246"], "19": ["duckduckgo / organic", "23", "78"], "20": ["pagead2.googlesyndication.com / referral", "21", "76"], "21": ["chatgpt.com / (not set)", "19", "69"], "22": ["4troxoi.gr / referral", "19", "74"], "23": ["yahoo / organic", "14", "87"], "24": ["ntp.msn.com / referral", "13", "156"], "25": ["chatgpt.com / referral", "13", "89"], "26": ["l.instagram.com / referral", "13", "12"], "27": ["META / CPC", "13", "11"], "28": ["skai.gr / referral", "12", "11"], "29": ["youtube.com / referral", "12", "46"], "30": ["lm.facebook.com / referral", "10", "22"], "31": ["m.youtube.com / referral", "9", "10"], "32": ["search.brave.com / referral", "8", "90"], "33": ["pim.mapei.group / referral", "8", "91"], "34": ["googleadservices.com / referral", "6", "1"], "35": ["googlesyndication.com / referral", "5", "4"], "36": ["ig / paid", "6", "0"], "37": ["ioannidis.com.gr / referral", "4", "45"], "38": ["lesvosmtb.gr / referral", "5", "13"], "39": ["qwant.com / organic", "5", "64"], "40": ["emea.search.yahoo.com / referral", "3", "33"], "41": ["gr.search.yahoo.com / referral", "4", "111"], "42": ["kathimerini.gr / referral", "3", "40"], "43": ["later-linkinbio / referral", "4", "34"], "44": ["app.programa.design / referral", "2", "2"], "45": ["copilot.microsoft.com / referral", "2", "34"], "46": ["europost.gr / referral", "3", "18"], "47": ["adclick.g.doubleclick.net / referral", "2", "0"], "48": ["bankingnews.gr / referral", "2", "19"], "49": ["mediaengine.atlassian.net / referral", "2", "13"], "50": ["naftemporiki.gr / referral", "2", "155"], "51": ["pronews.gr / referral", "2", "5"], "52": ["star.gr / referral", "2", "9"], "53": ["vivacestudio.com.ua / referral", "2", "24"], "54": ["24livenewspaper.com / referral", "1", "9"], "55": ["antenna.gr / referral", "1", "0"], "56": ["books.zoho.eu / referral", "1", "11"], "57": ["css.viber.com / referral", "1", "47"], "58": ["dnews.gr / referral", "1", "17"], "59": ["epiphanioubathandfloors.com / referral", "1", "42"], "60": ["ezlocal.com / referral", "1", "0"], "61": ["feature.com / referral", "1", "0"], "62": ["flight.com.gr / referral", "1", "8"], "63": ["gazzetta.gr / referral", "1", "51"], "64": ["iconseeker.com / referral", "1", "1"], "65": ["imerodromos.gr / referral", "1", "33"], "66": ["instagram.com / referral", "1", "0"], "67": ["it.search.yahoo.com / referral", "1", "9"], "68": ["linkedin.com / referral", "1", "16"], "69": ["mail.google.com / referral", "1", "6"], "70": ["militaire.gr / referral", "1", "0"], "71": ["mycloud.com / referral", "1", "0"], "72": ["nbcdfw.com / referral", "1", "0"], "73": ["news247.gr / referral", "1", "15"], "74": ["oceanhero.today / referral", "1", "10"], "75": ["pentapostagma.gr / referral", "1", "19"], "76": ["perplexity / (not set)", "1", "27"], "77": ["ruggable.com / referral", "1", "0"], "78": ["sport24.gr / referral", "1", "17"], "79": ["statics.teams.cdn.office.net / referral", "1", "38"], "80": ["tennessean.com / referral", "1", "8"], "81": ["watch-rb.watch / referral", "1", "0"], "82": ["worldatlas.com / referral", "1", "8"], "83": ["www-sport24-gr.cdn.ampproject.org / referral", "1", "60"]}

google / cpc	26446	18
google / organic	4902	78
(direct) / (none)	3340	20
tpc.googlesyndication.com / referral	1633	5
(not set)	0	84
bing / organic	254	133
fb / paid	256	8
megatv.com / referral	212	4
(data not available)	99	26
mapei / qr-code	91	32
m.facebook.com / referral	44	15
facebook.com / referral	38	4
l.facebook.com / referral	36	178
zougla.gr / referral	37	42
googleads.g.doubleclick.net / referral	35	33
imasdk.googleapis.com / referral	34	9
alphatv.gr / referral	32	4
bit.ly / referral	25	34
urlsand.esvalabs.com / referral	22	246
duckduckgo / organic	23	78
pagead2.googlesyndication.com / referral	21	76
chatgpt.com / (not set)	19	69
4troxoi.gr / referral	19	74
yahoo / organic	14	87
ntp.msn.com / referral	13	156
chatgpt.com / referral	13	89
l.instagram.com / referral	13	12
META / CPC	13	11
skai.gr / referral	12	11
youtube.com / referral	12	46
lm.facebook.com / referral	10	22
m.youtube.com / referral	9	10
search.brave.com / referral	8	90
pim.mapei.group / referral	8	91
googleadservices.com / referral	6	1
googlesyndication.com / referral	5	4
ig / paid	6	0
ioannidis.com.gr / referral	4	45
lesvosmtb.gr / referral	5	13
qwant.com / organic	5	64
emea.search.yahoo.com / referral	3	33
gr.search.yahoo.com / referral	4	111
kathimerini.gr / referral	3	40
later-linkinbio / referral	4	34
app.programa.design / referral	2	2
copilot.microsoft.com / referral	2	34
europost.gr / referral	3	18
adclick.g.doubleclick.net / referral	2	0
bankingnews.gr / referral	2	19
mediaengine.atlassian.net / referral	2	13
naftemporiki.gr / referral	2	155
pronews.gr / referral	2	5
star.gr / referral	2	9
vivacestudio.com.ua / referral	2	24
24livenewspaper.com / referral	1	9
antenna.gr / referral	1	0
books.zoho.eu / referral	1	11
css.viber.com / referral	1	47
dnews.gr / referral	1	17
epiphanioubathandfloors.com / referral	1	42
ezlocal.com / referral	1	0
feature.com / referral	1	0
flight.com.gr / referral	1	8
gazzetta.gr / referral	1	51
iconseeker.com / referral	1	1
imerodromos.gr / referral	1	33
instagram.com / referral	1	0
it.search.yahoo.com / referral	1	9
linkedin.com / referral	1	16
mail.google.com / referral	1	6
militaire.gr / referral	1	0
mycloud.com / referral	1	0
nbcdfw.com / referral	1	0
news247.gr / referral	1	15
oceanhero.today / referral	1	10
pentapostagma.gr / referral	1	19
perplexity / (not set)	1	27
ruggable.com / referral	1	0
sport24.gr / referral	1	17
statics.teams.cdn.office.net / referral	1	38
tennessean.com / referral	1	8
watch-rb.watch / referral	1	0
worldatlas.com / referral	1	8
www-sport24-gr.cdn.ampproject.org / referral	1	60

Google Ads (Campaign Report):

{"0": ["RDA - \u0395\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ae \u0398\u03b5\u03c1\u03bc\u03bf\u03bc\u03cc\u03bd\u03c9\u03c3\u03b7", "1033318", "11837", "0.03", "0.01", "368.15"], "1": ["RDA - \u0395\u03c0\u03b9\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03a3\u03ba\u03c5\u03c1\u03bf\u03b4\u03ad\u03bc\u03b1\u03c4\u03bf\u03c2", "559599", "7654", "0.03", "0.01", "202.22"], "2": ["RDA - \u0394\u03bf\u03bc\u03b9\u03ba\u03ac \u03a5\u03bb\u03b9\u03ba\u03ac", "0", "0", "0.00", "0.00", "0.00"], "3": ["GDN - Remarketing Brand", "475714", "6301", "0.03", "0.01", "199.62"], "4": ["RDA - \u0391\u03c1\u03bc\u03bf\u03af \u03a0\u03bb\u03b1\u03ba\u03b9\u03b4\u03af\u03c9\u03bd", "489999", "6015", "0.03", "0.01", "181.25"], "5": ["RDA - \u039a\u03cc\u03bb\u03bb\u03b5\u03c2 \u03a0\u03bb\u03b1\u03ba\u03b9\u03b4\u03af\u03c9\u03bd", "600638", "7526", "0.03", "0.01", "250.47"], "6": ["Search - Branded", "10777", "1675", "0.24", "0.16", "397.96"], "7": ["GDN - \u03a3\u03c4\u03b5\u03b3\u03b1\u03bd\u03c9\u03c4\u03b9\u03ba\u03ac", "0", "0", "0.00", "0.00", "0.00"], "8": ["DSA | MAPEI", "50254", "4929", "0.24", "0.10", "1198.42"]}

RDA - Εξωτερική Θερμομόνωση	1033318	11837	0.03	0.01	368.15
RDA - Επισκευαστικά Σκυροδέματος	559599	7654	0.03	0.01	202.22
RDA - Δομικά Υλικά	0	0	0.00	0.00	0.00
GDN - Remarketing Brand	475714	6301	0.03	0.01	199.62
RDA - Αρμοί Πλακιδίων	489999	6015	0.03	0.01	181.25
RDA - Κόλλες Πλακιδίων	600638	7526	0.03	0.01	250.47
Search - Branded	10777	1675	0.24	0.16	397.96
GDN - Στεγανωτικά	0	0	0.00	0.00	0.00
DSA \| MAPEI	50254	4929	0.24	0.10	1198.42

Performance Summary: