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Import Data for 2024-10

Google Traffic:

Facebook Total Reach:

Instagram Total Reach:

Total Facebook Followers:

Total Instagram Followers:

Facebook Reach:

2024-10-1	0
2024-10-2	0
2024-10-3	1
2024-10-4	0
2024-10-5	2
2024-10-6	1
2024-10-7	2
2024-10-8	1
2024-10-9	2
2024-10-10	2
2024-10-11	2
2024-10-12	1
2024-10-13	1
2024-10-14	1
2024-10-15	4
2024-10-16	1
2024-10-17	2
2024-10-18	2
2024-10-19	0
2024-10-20	0
2024-10-21	0
2024-10-22	10
2024-10-23	18
2024-10-24	10
2024-10-25	11
2024-10-26	13
2024-10-27	11
2024-10-28	11
2024-10-29	9
2024-10-30	7
2024-10-31	17

Instagram Reach:

2024-10-1	1
2024-10-2	3
2024-10-3	5
2024-10-4	7
2024-10-5	4
2024-10-6	2
2024-10-7	2
2024-10-8	2
2024-10-9	1
2024-10-10	2
2024-10-11	0
2024-10-12	1
2024-10-13	0
2024-10-14	2
2024-10-15	4
2024-10-16	0
2024-10-17	6
2024-10-18	6
2024-10-19	3
2024-10-20	7
2024-10-21	1
2024-10-22	3
2024-10-23	3
2024-10-24	4
2024-10-25	2
2024-10-26	9
2024-10-27	5
2024-10-28	4
2024-10-29	2
2024-10-30	3
2024-10-31	4

Facebook Audience:

Age	Male	Female
18-24	167	83
25-34	2583	1292
35-44	7833	2666
45-54	8916	3458
55-64	6458	3875
65+	2625	1708

Instagram Audience:

Age	Male	Female
18-24	72	18
25-34	458	129
35-44	777	181
45-54	531	117
55-64	205	34
65+	60	8

Cost Benefit Analysis:

Meta Campaigns:

{"0": ["TIK TOK - Traffic Campaign", "0", "actions:link_click", "61.84", "73867", "54537"], "1": ["New Traffic campaign insta 21/3", "0", "actions:visit_instagram_profile", "112.47", "116573", "47342"], "2": ["Traffic campaign on web", "0", "actions:link_click", "92.96", "152732", "57383"], "3": ["Post: \"\u03a4\u03bf \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1, \u03c7\u03c4\u03b9\u03c3\u03bc\u03ad\u03bd\u03bf \u03b3\u03b9\u03b1 \u03c4\u03bf \u03b1\u03cd\u03c1\u03b9\u03bf.\u2728\"", "0", "video_thruplay_watched_actions", "37.06", "14181", "3962"], "4": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"\u039d\u03ad\u03b1 \u03c3\u03b5\u03b9\u03c1\u03ac videos: Mapei Demos.\"", "0", "video_thruplay_watched_actions", "0.73", "259", "91"], "5": ["video spot mapei reach", "0", "reach", "31.21", "134384", "102551"], "6": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"\u0397 Mapei Hellas \u03b1\u03c0\u03ad\u03c3\u03c0\u03b1\u03c3\u03b5 \u03c0\u03c1\u03cc\u03c3\u03c6\u03b1\u03c4\u03b1 \u03c4\u03b7\u03bd \u03c0\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7...\"", "0", "video_thruplay_watched_actions", "19.99", "20956", "7525"], "7": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \".....\"", "0", "video_thruplay_watched_actions", "12.00", "23076", "19373"], "8": ["FACEBOOK PAGE LIKES", "0", "actions:like", "33.47", "16961", "6877"], "9": ["reach camp facebook", "0", "reach", "23.55", "98632", "87929"], "10": ["reach camp insta", "0", "reach", "28.24", "107540", "86494"], "11": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"\u039d\u03ad\u03b1 \u03c3\u03b5\u03b9\u03c1\u03ac videos: Mapei Demos.\"", "0", "video_thruplay_watched_actions", "19.99", "23781", "16364"], "12": ["Mapegrout 430 Zero likes", "0", "actions:post_engagement", "7.00", "606", "472"]}

TIK TOK - Traffic Campaign	actions:link_click	61.84	73867	54537
New Traffic campaign insta 21/3	actions:visit_instagram_profile	112.47	116573	47342
Traffic campaign on web	actions:link_click	92.96	152732	57383
Post: "Το σήμερα, χτισμένο για το αύριο.✨"	video_thruplay_watched_actions	37.06	14181	3962
Δημοσίευση: "Νέα σειρά videos: Mapei Demos."	video_thruplay_watched_actions	0.73	259	91
video spot mapei reach	reach	31.21	134384	102551
Δημοσίευση: "Η Mapei Hellas απέσπασε πρόσφατα την πιστοποίηση..."	video_thruplay_watched_actions	19.99	20956	7525
Δημοσίευση: "....."	video_thruplay_watched_actions	12.00	23076	19373
FACEBOOK PAGE LIKES	actions:like	33.47	16961	6877
reach camp facebook	reach	23.55	98632	87929
reach camp insta	reach	28.24	107540	86494
Δημοσίευση: "Νέα σειρά videos: Mapei Demos."	video_thruplay_watched_actions	19.99	23781	16364
Mapegrout 430 Zero likes	actions:post_engagement	7.00	606	472

Channels Traffic Share:

Paid Search	12543	7.6563
Organic Search	3715	46.8613
Referral	811	9.9593
Direct	979	23.9278
Display	851	11.9584
Organic Video	256	6.4199
Unassigned	30	50.6796
Paid Video	231	12.9041
Organic Social	76	7.4711

Channels Sources Share:

{"0": ["google / cpc", "13879", "8"], "1": ["google / organic", "3518", "46"], "2": ["(direct) / (none)", "979", "24"], "3": ["googleads.g.doubleclick.net / referral", "402", "5"], "4": ["youtube.com / referral", "158", "6"], "5": ["(not set)", "1", "53"], "6": ["pagead2.googlesyndication.com / referral", "201", "17"], "7": ["m.youtube.com / referral", "98", "7"], "8": ["bing / organic", "173", "64"], "9": ["m.facebook.com / referral", "39", "8"], "10": ["mapei / qr-code", "29", "23"], "11": ["l.facebook.com / referral", "12", "10"], "12": ["manageroftheyear.gr / referral", "18", "35"], "13": ["sportime.gr / referral", "5", "5"], "14": ["carandmotor.gr / referral", "24", "51"], "15": ["facebook.com / referral", "16", "3"], "16": ["yahoo / organic", "18", "70"], "17": ["trc.taboola.com / referral", "2", "4"], "18": ["fanpage.gr / referral", "1", "2"], "19": ["epiphaniou.com / referral", "12", "83"], "20": ["duckduckgo / organic", "9", "38"], "21": ["sportdog.gr / referral", "8", "34"], "22": ["lm.facebook.com / referral", "6", "9"], "23": ["adclick.g.doubleclick.net / referral", "0", "0"], "24": ["vrisko.gr / referral", "8", "42"], "25": ["4green.gr / referral", "5", "25"], "26": ["www-enikos-gr.cdn.ampproject.org / referral", "6", "63"], "27": ["toendiaferon.gr / referral", "2", "3"], "28": ["efsyn.gr / referral", "4", "15"], "29": ["cnn.gr / referral", "3", "28"], "30": ["newsbomb.gr / referral", "5", "250"], "31": ["okmag.gr / referral", "2", "11"], "32": ["pentapostagma.gr / referral", "3", "47"], "33": ["qwant.com / organic", "2", "4"], "34": ["statics.teams.cdn.office.net / referral", "6", "20"], "35": ["bankingnews.gr / referral", "2", "6"], "36": ["eleftherostypos.gr / referral", "1", "6"], "37": ["iefimerida.gr / referral", "2", "6"], "38": ["jenny.gr / referral", "1", "13"], "39": ["later-linkinbio / referral", "3", "86"], "40": ["www-youweekly-gr.cdn.ampproject.org / referral", "2", "4"], "41": ["gr.search.yahoo.com / referral", "4", "41"], "42": ["oloygeia.gr / referral", "2", "2"], "43": ["avgi.gr / referral", "1", "8"], "44": ["compass.seapower.gr:8111 / referral", "2", "8"], "45": ["documentonews.gr / referral", "3", "12"], "46": ["doubleclick.net / referral", "0", "0"], "47": ["enimerotiko.gr / referral", "1", "58"], "48": ["gazzetta.gr / referral", "1", "10"], "49": ["instagram.com / referral", "0", "0"], "50": ["ipliroforia.gr / referral", "1", "0"], "51": ["linkedin.com / referral", "1", "10"], "52": ["mail.google.com / referral", "1", "17"], "53": ["mediatime.gr / referral", "1", "4"], "54": ["newsbreak.gr / referral", "1", "7"], "55": ["newspao-gr.cdn.ampproject.org / referral", "3", "4"], "56": ["novasports.gr / referral", "1", "30"], "57": ["onalert.gr / referral", "3", "31"], "58": ["onmed.gr / referral", "0", "2"], "59": ["sdna.gr / referral", "2", "22"], "60": ["taisoy.space / referral", "1", "0"], "61": ["thetoc.gr / referral", "1", "1"], "62": ["www-onmed-gr.cdn.ampproject.org / referral", "1", "7"], "63": ["www-sdna-gr.cdn.ampproject.org / referral", "2", "6"], "64": ["www-sportime-gr.cdn.ampproject.org / referral", "2", "18"], "65": ["yupiii.gr / referral", "1", "8"], "66": ["zappit.gr / referral", "1", "10"], "67": ["06bb6aec7401647e4895453396c65d7d.safeframe.googlesyndication.com / referral", "0", "0"], "68": ["agrocapital.gr / referral", "0", "1"], "69": ["bovary.gr / referral", "0", "1"], "70": ["emea.search.yahoo.com / referral", "2", "82"], "71": ["enikos.gr / referral", "1", "11"], "72": ["epiphanioubathandfloors.com / referral", "2", "49"], "73": ["i-diakopes.gr / referral", "0", "1"], "74": ["issuu.com / referral", "1", "2"], "75": ["kynigesia.gr / referral", "1", "4"], "76": ["live-kino.gr / referral", "1", "5"], "77": ["mynews247.gr / referral", "0", "0"], "78": ["newsit.gr / referral", "2", "78"], "79": ["panathinaikos24.gr / referral", "1", "5"], "80": ["petalsearch.com / referral", "1", "0"], "81": ["privacywall.org / referral", "0", "0"], "82": ["skai.gr / referral", "0", "3"], "83": ["sport24.gr / referral", "0", "0"], "84": ["tiktok.com / referral", "2", "30"], "85": ["vipflash.de / referral", "0", "0"], "86": ["www-enimerotiko-gr.cdn.ampproject.org / referral", "2", "22"], "87": ["yeahgame.cc / referral", "0", "0"], "88": ["zarpanews.gr / referral", "1", "17"], "89": ["002e71b50eaf55cff2aaeb0dbb02bcff.safeframe.googlesyndication.com / referral", "0", "0"]}

google / cpc	13879	8
google / organic	3518	46
(direct) / (none)	979	24
googleads.g.doubleclick.net / referral	402	5
youtube.com / referral	158	6
(not set)	1	53
pagead2.googlesyndication.com / referral	201	17
m.youtube.com / referral	98	7
bing / organic	173	64
m.facebook.com / referral	39	8
mapei / qr-code	29	23
l.facebook.com / referral	12	10
manageroftheyear.gr / referral	18	35
sportime.gr / referral	5	5
carandmotor.gr / referral	24	51
facebook.com / referral	16	3
yahoo / organic	18	70
trc.taboola.com / referral	2	4
fanpage.gr / referral	1	2
epiphaniou.com / referral	12	83
duckduckgo / organic	9	38
sportdog.gr / referral	8	34
lm.facebook.com / referral	6	9
adclick.g.doubleclick.net / referral	0	0
vrisko.gr / referral	8	42
4green.gr / referral	5	25
www-enikos-gr.cdn.ampproject.org / referral	6	63
toendiaferon.gr / referral	2	3
efsyn.gr / referral	4	15
cnn.gr / referral	3	28
newsbomb.gr / referral	5	250
okmag.gr / referral	2	11
pentapostagma.gr / referral	3	47
qwant.com / organic	2	4
statics.teams.cdn.office.net / referral	6	20
bankingnews.gr / referral	2	6
eleftherostypos.gr / referral	1	6
iefimerida.gr / referral	2	6
jenny.gr / referral	1	13
later-linkinbio / referral	3	86
www-youweekly-gr.cdn.ampproject.org / referral	2	4
gr.search.yahoo.com / referral	4	41
oloygeia.gr / referral	2	2
avgi.gr / referral	1	8
compass.seapower.gr:8111 / referral	2	8
documentonews.gr / referral	3	12
doubleclick.net / referral	0	0
enimerotiko.gr / referral	1	58
gazzetta.gr / referral	1	10
instagram.com / referral	0	0
ipliroforia.gr / referral	1	0
linkedin.com / referral	1	10
mail.google.com / referral	1	17
mediatime.gr / referral	1	4
newsbreak.gr / referral	1	7
newspao-gr.cdn.ampproject.org / referral	3	4
novasports.gr / referral	1	30
onalert.gr / referral	3	31
onmed.gr / referral	0	2
sdna.gr / referral	2	22
taisoy.space / referral	1	0
thetoc.gr / referral	1	1
www-onmed-gr.cdn.ampproject.org / referral	1	7
www-sdna-gr.cdn.ampproject.org / referral	2	6
www-sportime-gr.cdn.ampproject.org / referral	2	18
yupiii.gr / referral	1	8
zappit.gr / referral	1	10
06bb6aec7401647e4895453396c65d7d.safeframe.googlesyndication.com / referral	0	0
agrocapital.gr / referral	0	1
bovary.gr / referral	0	1
emea.search.yahoo.com / referral	2	82
enikos.gr / referral	1	11
epiphanioubathandfloors.com / referral	2	49
i-diakopes.gr / referral	0	1
issuu.com / referral	1	2
kynigesia.gr / referral	1	4
live-kino.gr / referral	1	5
mynews247.gr / referral	0	0
newsit.gr / referral	2	78
panathinaikos24.gr / referral	1	5
petalsearch.com / referral	1	0
privacywall.org / referral	0	0
skai.gr / referral	0	3
sport24.gr / referral	0	0
tiktok.com / referral	2	30
vipflash.de / referral	0	0
www-enimerotiko-gr.cdn.ampproject.org / referral	2	22
yeahgame.cc / referral	0	0
zarpanews.gr / referral	1	17
002e71b50eaf55cff2aaeb0dbb02bcff.safeframe.googlesyndication.com / referral	0	0

Google Ads (Campaign Report):

{"0": ["GDN - \u03a0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03b3\u03b9\u03b1 \u0395\u03cd\u03ba\u03b1\u03bc\u03c0\u03c4\u03b5\u03c2, LVT & \u03a5\u03c6. \u0395\u03c0\u03b9\u03ba\u03b1\u03bb\u03cd\u03c8\u03b5\u03b9\u03c2", "740803", "11192", "0.03", "0.02", "374.85"], "1": ["Video SKIP  2024-11-08", "0", "0", "0.00", "0.00", "0.00"], "2": ["Search - \u03a3\u03c4\u03b5\u03b3\u03ac\u03bd\u03c9\u03c3\u03b7", "34000", "2694", "0.31", "0.08", "848.12"], "3": ["Search - \u0395\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ae \u0398\u03b5\u03c1\u03bc\u03bf\u03bc\u03cc\u03bd\u03c9\u03c3\u03b7", "29047", "2869", "0.27", "0.10", "768.63"], "4": ["GDN - Remarketing Brand", "469790", "5960", "0.03", "0.01", "199.07"], "5": ["GDN - \u0394\u03ac\u03c0\u03b5\u03b4\u03b1", "425468", "6301", "0.03", "0.01", "205.53"], "6": ["RDA - \u0395\u03c0\u03b9\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03a3\u03ba\u03c5\u03c1\u03bf\u03b4\u03ad\u03bc\u03b1\u03c4\u03bf\u03c2", "758053", "8629", "0.03", "0.01", "247.90"], "7": ["RDA - \u0395\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ae \u0398\u03b5\u03c1\u03bc\u03bf\u03bc\u03cc\u03bd\u03c9\u03c3\u03b7", "1107056", "15076", "0.03", "0.01", "445.68"], "8": ["GDN - \u039e\u03cd\u03bb\u03b9\u03bd\u03b1 \u0394\u03ac\u03c0\u03b5\u03b4\u03b1", "0", "0", "0.00", "0.00", "0.00"], "9": ["RDA - \u0391\u03c1\u03bc\u03bf\u03af \u03a0\u03bb\u03b1\u03ba\u03b9\u03b4\u03af\u03c9\u03bd", "740461", "9857", "0.03", "0.01", "320.86"], "10": ["RDA - \u0395\u03c0\u03b9\u03c7\u03c1\u03af\u03c3\u03bc\u03b1\u03c4\u03b1", "785120", "10370", "0.03", "0.01", "346.49"], "11": ["RDA - \u039a\u03cc\u03bb\u03bb\u03b5\u03c2 \u03a0\u03bb\u03b1\u03ba\u03b9\u03b4\u03af\u03c9\u03bd", "614059", "9028", "0.03", "0.01", "306.51"], "12": ["GDN - \u0395\u03bb\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03a3\u03c6\u03c1\u03b1\u03b3\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac", "532940", "7011", "0.03", "0.01", "239.31"], "13": ["GDN - \u03a3\u03c4\u03b5\u03b3\u03b1\u03bd\u03c9\u03c4\u03b9\u03ba\u03ac", "720033", "11447", "0.03", "0.02", "376.84"], "14": ["Search - Branded", "10609", "2238", "0.22", "0.21", "495.59"], "15": ["YouTube - MAPEI - Corporate Video", "474653", "561", "1.06", "0.00", "594.72"]}

GDN - Προϊόντα για Εύκαμπτες, LVT & Υφ. Επικαλύψεις	740803	11192	0.03	0.02	374.85
Video SKIP 2024-11-08	0	0	0.00	0.00	0.00
Search - Στεγάνωση	34000	2694	0.31	0.08	848.12
Search - Εξωτερική Θερμομόνωση	29047	2869	0.27	0.10	768.63
GDN - Remarketing Brand	469790	5960	0.03	0.01	199.07
GDN - Δάπεδα	425468	6301	0.03	0.01	205.53
RDA - Επισκευαστικά Σκυροδέματος	758053	8629	0.03	0.01	247.90
RDA - Εξωτερική Θερμομόνωση	1107056	15076	0.03	0.01	445.68
GDN - Ξύλινα Δάπεδα	0	0	0.00	0.00	0.00
RDA - Αρμοί Πλακιδίων	740461	9857	0.03	0.01	320.86
RDA - Επιχρίσματα	785120	10370	0.03	0.01	346.49
RDA - Κόλλες Πλακιδίων	614059	9028	0.03	0.01	306.51
GDN - Ελαστικά Σφραγιστικά	532940	7011	0.03	0.01	239.31
GDN - Στεγανωτικά	720033	11447	0.03	0.02	376.84
Search - Branded	10609	2238	0.22	0.21	495.59
YouTube - MAPEI - Corporate Video	474653	561	1.06	0.00	594.72

Performance Summary: