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Import Data for 2024-8

Google Traffic:

Facebook Total Reach:

Instagram Total Reach:

Total Facebook Followers:

Total Instagram Followers:

Facebook Reach:

2024-8-1	2
2024-8-2	2
2024-8-3	0
2024-8-4	1
2024-8-5	3
2024-8-6	0
2024-8-7	1
2024-8-8	1
2024-8-9	1
2024-8-10	0
2024-8-11	1
2024-8-12	1
2024-8-13	2
2024-8-14	1
2024-8-15	0
2024-8-16	1
2024-8-17	1
2024-8-18	0
2024-8-19	0
2024-8-20	2
2024-8-21	1
2024-8-22	2
2024-8-23	1
2024-8-24	0
2024-8-25	1
2024-8-26	0
2024-8-27	2
2024-8-28	4
2024-8-29	1
2024-8-30	6
2024-8-31	0

Instagram Reach:

2024-8-1	2
2024-8-2	2
2024-8-3	1
2024-8-4	3
2024-8-5	4
2024-8-6	0
2024-8-7	1
2024-8-8	5
2024-8-9	3
2024-8-10	1
2024-8-11	0
2024-8-12	1
2024-8-13	3
2024-8-14	2
2024-8-15	0
2024-8-16	2
2024-8-17	4
2024-8-18	4
2024-8-19	0
2024-8-20	3
2024-8-21	1
2024-8-22	5
2024-8-23	1
2024-8-24	2
2024-8-25	2
2024-8-26	5
2024-8-27	0
2024-8-28	2
2024-8-29	1
2024-8-30	1
2024-8-31	0

Facebook Audience:

Age	Male	Female
18-24	166	83
25-34	2611	1326
35-44	7832	2652
45-54	8909	3439
55-64	6423	3812
65+	2528	1658

Instagram Audience:

Age	Male	Female
18-24	68	18
25-34	427	131
35-44	761	176
45-54	520	116
55-64	198	35
65+	55	8

Cost Benefit Analysis:

Meta Campaigns:

TIK TOK - Traffic Campaign	actions:link_click	61.86	96288	64253
New Traffic campaign insta 21/3	actions:visit_instagram_profile	79.46	94511	44255
Traffic campaign on web	actions:link_click	64.07	159044	49615
New Reach campaign July 24	reach	161.86	706089	351207
New Engagement campaign - MAPEI NUMBERS	actions:post_engagement	6.91	508	399
Δημοσίευση: "📢 #planitopextrafino ΤΩΡΑ και σε νέα συσκευασία..."	actions:post_engagement	0.35	433	383
Δημοσίευση: "Νέα σειρά videos: Mapei Demos."	video_thruplay_watched_actions	12.90	8001	4551

Channels Traffic Share:

Paid Search	43006	9.6930
Organic Search	3668	70.1739
Direct	1702	26.4595
Organic Social	1035	22.1266
Display	852	23.1420
Organic Video	475	12.5326
Unassigned	594	52.0842
Referral	365	21.7342

Channels Sources Share:

{"0": ["google / cpc", "44024", "10"], "1": ["google / organic", "3491", "68"], "2": ["(direct) / (none)", "1702", "26"], "3": ["m.facebook.com / referral", "868", "21"], "4": ["(not set)", "536", "56"], "5": ["youtube.com / referral", "335", "12"], "6": ["googleads.g.doubleclick.net / referral", "264", "7"], "7": ["m.youtube.com / referral", "139", "13"], "8": ["l.facebook.com / referral", "92", "35"], "9": ["bing / organic", "134", "137"], "10": ["mapei / qr-code", "56", "15"], "11": ["facebook.com / referral", "33", "3"], "12": ["lm.facebook.com / referral", "23", "22"], "13": ["instagram.com / referral", "18", "27"], "14": ["vrisko.gr / referral", "18", "48"], "15": ["adclick.g.doubleclick.net / referral", "14", "2"], "16": ["yahoo / organic", "8", "75"], "17": ["epiphaniou.com / referral", "6", "68"], "18": ["duckduckgo / organic", "6", "26"], "19": ["later-linkinbio / referral", "6", "114"], "20": ["search-dre.dt.dbankcloud.com / referral", "6", "0"], "21": ["qwant.com / organic", "3", "25"], "22": ["trc.taboola.com / referral", "3", "0"], "23": ["ecosia.org / organic", "2", "21"], "24": ["emea.search.yahoo.com / referral", "2", "20"], "25": ["epiphanioubathandfloors.com / referral", "2", "38"], "26": ["mapei.gr / referral", "2", "173"], "27": ["pagead2.googlesyndication.com / referral", "3", "0"], "28": ["petalsearch.com / referral", "2", "0"], "29": ["0e6e0d689056b4d943c71b3e38eb3220.safeframe.googlesyndication.com / referral", "1", "6"], "30": ["4b0ab6d7661e69c0dca23fdf9b6e52c7.safeframe.googlesyndication.com / referral", "1", "1"], "31": ["4green.gr / referral", "1", "82"], "32": ["6667.play.quizzop.com / referral", "1", "0"], "33": ["6ef9b6b13ec59cca13c611600b780f70.safeframe.googlesyndication.com / referral", "1", "4"], "34": ["adwords.corp.google.com / referral", "2", "14"], "35": ["bankingnews.gr / referral", "2", "55"], "36": ["capital.gr / referral", "1", "130"], "37": ["conmat.gr / referral", "1", "1"], "38": ["cse.start.fyi / referral", "2", "0"], "39": ["css.viber.com / referral", "1", "156"], "40": ["d8022eb3cd3a2f527302b39669ea7f1c.safeframe.googlesyndication.com / referral", "2", "20"], "41": ["eb8347ba19cf59704442ad1633582dc8.safeframe.googlesyndication.com / referral", "1", "0"], "42": ["enimerotiko.gr / referral", "1", "25"], "43": ["gr.search.yahoo.com / referral", "1", "224"], "44": ["irodotosbc.com / referral", "1", "0"], "45": ["issuu.com / referral", "2", "0"], "46": ["kataskevesktirion.gr / referral", "1", "47"], "47": ["kerkida.net / referral", "1", "2"], "48": ["kinou.gr / referral", "1", "6"], "49": ["linkedin.com / referral", "1", "0"], "50": ["mail.chania.gr / referral", "4", "600"], "51": ["mail.google.com / referral", "1", "4"], "52": ["menshouse.gr / referral", "1", "1"], "53": ["mxtoolbox.com / referral", "1", "0"], "54": ["news247 / native", "2", "15"], "55": ["paok24.com / referral", "1", "4"], "56": ["privacywall.org / referral", "1", "381"], "57": ["search.brave.com / referral", "1", "5"], "58": ["snapchat.com / referral", "1", "28"], "59": ["stopheartattack.gr / referral", "1", "0"], "60": ["syndicatedsearch.goog / referral", "2", "93"], "61": ["urlsand.esvalabs.com / referral", "1", "4"]}

google / cpc	44024	10
google / organic	3491	68
(direct) / (none)	1702	26
m.facebook.com / referral	868	21
(not set)	536	56
youtube.com / referral	335	12
googleads.g.doubleclick.net / referral	264	7
m.youtube.com / referral	139	13
l.facebook.com / referral	92	35
bing / organic	134	137
mapei / qr-code	56	15
facebook.com / referral	33	3
lm.facebook.com / referral	23	22
instagram.com / referral	18	27
vrisko.gr / referral	18	48
adclick.g.doubleclick.net / referral	14	2
yahoo / organic	8	75
epiphaniou.com / referral	6	68
duckduckgo / organic	6	26
later-linkinbio / referral	6	114
search-dre.dt.dbankcloud.com / referral	6	0
qwant.com / organic	3	25
trc.taboola.com / referral	3	0
ecosia.org / organic	2	21
emea.search.yahoo.com / referral	2	20
epiphanioubathandfloors.com / referral	2	38
mapei.gr / referral	2	173
pagead2.googlesyndication.com / referral	3	0
petalsearch.com / referral	2	0
0e6e0d689056b4d943c71b3e38eb3220.safeframe.googlesyndication.com / referral	1	6
4b0ab6d7661e69c0dca23fdf9b6e52c7.safeframe.googlesyndication.com / referral	1	1
4green.gr / referral	1	82
6667.play.quizzop.com / referral	1	0
6ef9b6b13ec59cca13c611600b780f70.safeframe.googlesyndication.com / referral	1	4
adwords.corp.google.com / referral	2	14
bankingnews.gr / referral	2	55
capital.gr / referral	1	130
conmat.gr / referral	1	1
cse.start.fyi / referral	2	0
css.viber.com / referral	1	156
d8022eb3cd3a2f527302b39669ea7f1c.safeframe.googlesyndication.com / referral	2	20
eb8347ba19cf59704442ad1633582dc8.safeframe.googlesyndication.com / referral	1	0
enimerotiko.gr / referral	1	25
gr.search.yahoo.com / referral	1	224
irodotosbc.com / referral	1	0
issuu.com / referral	2	0
kataskevesktirion.gr / referral	1	47
kerkida.net / referral	1	2
kinou.gr / referral	1	6
linkedin.com / referral	1	0
mail.chania.gr / referral	4	600
mail.google.com / referral	1	4
menshouse.gr / referral	1	1
mxtoolbox.com / referral	1	0
news247 / native	2	15
paok24.com / referral	1	4
privacywall.org / referral	1	381
search.brave.com / referral	1	5
snapchat.com / referral	1	28
stopheartattack.gr / referral	1	0
syndicatedsearch.goog / referral	2	93
urlsand.esvalabs.com / referral	1	4

Google Ads (Campaign Report):

{"0": ["Search - \u0395\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ae \u0398\u03b5\u03c1\u03bc\u03bf\u03bc\u03cc\u03bd\u03c9\u03c3\u03b7", "22623", "2469", "0.27", "0.11", "678.92"], "1": ["GDN - \u03a0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03b3\u03b9\u03b1 \u0395\u03cd\u03ba\u03b1\u03bc\u03c0\u03c4\u03b5\u03c2, LVT & \u03a5\u03c6. \u0395\u03c0\u03b9\u03ba\u03b1\u03bb\u03cd\u03c8\u03b5\u03b9\u03c2", "71304", "1994", "0.02", "0.03", "41.62"], "2": ["Search - \u03a3\u03c4\u03b5\u03b3\u03ac\u03bd\u03c9\u03c3\u03b7", "27549", "2678", "0.31", "0.10", "833.33"], "3": ["RDA - \u039a\u03cc\u03bb\u03bb\u03b5\u03c2 \u03a0\u03bb\u03b1\u03ba\u03b9\u03b4\u03af\u03c9\u03bd", "337398", "4575", "0.02", "0.01", "79.49"], "4": ["GDN - \u03a3\u03c4\u03b5\u03b3\u03b1\u03bd\u03c9\u03c4\u03b9\u03ba\u03ac", "517747", "23696", "0.02", "0.05", "366.95"], "5": ["GDN - \u0395\u03bb\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03a3\u03c6\u03c1\u03b1\u03b3\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac", "215555", "4017", "0.02", "0.02", "72.13"], "6": ["Search - Branded", "6663", "1281", "0.31", "0.19", "391.33"], "7": ["RDA - \u0395\u03c0\u03b9\u03c7\u03c1\u03af\u03c3\u03bc\u03b1\u03c4\u03b1", "276151", "7167", "0.02", "0.03", "127.93"], "8": ["RDA - \u0391\u03c1\u03bc\u03bf\u03af \u03a0\u03bb\u03b1\u03ba\u03b9\u03b4\u03af\u03c9\u03bd", "134572", "2673", "0.02", "0.02", "47.12"], "9": ["GDN - \u0394\u03ac\u03c0\u03b5\u03b4\u03b1", "86894", "2132", "0.02", "0.02", "38.06"], "10": ["GDN - Remarketing Brand", "238907", "5294", "0.02", "0.02", "95.39"], "11": ["RDA - \u0395\u03c0\u03b9\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03a3\u03ba\u03c5\u03c1\u03bf\u03b4\u03ad\u03bc\u03b1\u03c4\u03bf\u03c2", "299821", "7967", "0.02", "0.03", "136.07"], "12": ["RDA - \u0395\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ae \u0398\u03b5\u03c1\u03bc\u03bf\u03bc\u03cc\u03bd\u03c9\u03c3\u03b7", "340917", "10702", "0.02", "0.03", "194.28"]}

Search - Εξωτερική Θερμομόνωση	22623	2469	0.27	0.11	678.92
GDN - Προϊόντα για Εύκαμπτες, LVT & Υφ. Επικαλύψεις	71304	1994	0.02	0.03	41.62
Search - Στεγάνωση	27549	2678	0.31	0.10	833.33
RDA - Κόλλες Πλακιδίων	337398	4575	0.02	0.01	79.49
GDN - Στεγανωτικά	517747	23696	0.02	0.05	366.95
GDN - Ελαστικά Σφραγιστικά	215555	4017	0.02	0.02	72.13
Search - Branded	6663	1281	0.31	0.19	391.33
RDA - Επιχρίσματα	276151	7167	0.02	0.03	127.93
RDA - Αρμοί Πλακιδίων	134572	2673	0.02	0.02	47.12
GDN - Δάπεδα	86894	2132	0.02	0.02	38.06
GDN - Remarketing Brand	238907	5294	0.02	0.02	95.39
RDA - Επισκευαστικά Σκυροδέματος	299821	7967	0.02	0.03	136.07
RDA - Εξωτερική Θερμομόνωση	340917	10702	0.02	0.03	194.28

Performance Summary: