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Import Data for 2024-2

Google Traffic:

Facebook Total Reach:

Instagram Total Reach:

Total Facebook Followers:

Total Instagram Followers:

Facebook Reach:

2024-2-1	13
2024-2-2	16
2024-2-3	11
2024-2-4	14
2024-2-5	16
2024-2-6	12
2024-2-7	14
2024-2-8	12
2024-2-9	10
2024-2-10	10
2024-2-11	7
2024-2-12	11
2024-2-13	9
2024-2-14	13
2024-2-15	11
2024-2-16	6
2024-2-17	11
2024-2-18	10
2024-2-19	6
2024-2-20	7
2024-2-21	10
2024-2-22	6
2024-2-23	8
2024-2-24	8
2024-2-25	2
2024-2-26	5
2024-2-27	8
2024-2-28	3
2024-2-29	6

Instagram Reach:

2024-2-1	1
2024-2-2	1
2024-2-3	1
2024-2-4	1
2024-2-5	1
2024-2-6	1
2024-2-7	0
2024-2-8	0
2024-2-9	2
2024-2-10	1
2024-2-11	1
2024-2-12	1
2024-2-13	2
2024-2-14	1
2024-2-15	1
2024-2-16	0
2024-2-17	0
2024-2-18	1
2024-2-19	1
2024-2-20	2
2024-2-21	2
2024-2-22	0
2024-2-23	1
2024-2-24	1
2024-2-25	1
2024-2-26	0
2024-2-27	2
2024-2-28	2
2024-2-29	1

Facebook Audience:

Age	Male	Female
18-24	164	82
25-34	2795	1398
35-44	8016	2672
45-54	8756	3453
55-64	6167	3782
65+	2302	1521

Instagram Audience:

Age	Male	Female
18-24	55	18
25-34	402	119
35-44	710	165
45-54	473	103
55-64	163	34
65+	46	7

Cost Benefit Analysis:

Meta Campaigns:

{"0": ["TIK TOK - Traffic Campaign", "1070", "1070", "86.84", "101757", "61595"], "1": ["New Traffic campaign insta 14/11", "483", "483", "28.89", "34129", "23792"], "2": ["NEW REACH CAMPAIGN 24", "430877", "430877", "188.28", "855527", "430877"], "3": ["page likes followers", "221", "221", "85.59", "24301", "9557"], "4": ["[2/2/2024] \u03a0\u03c1\u03bf\u03c9\u03b8\u03b5\u03af\u03c4\u03b1\u03b9 \u03b7 \u03a3\u03b5\u03bb\u03af\u03b4\u03b1 http://www.mapei.gr/", "180", "180", "13.97", "20999", "10254"], "5": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"#mapeitips \u03b3\u03b9\u03b1.. \u03ad\u03be\u03c5\u03c0\u03bd\u03b5\u03c2 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ad\u03c2! \ud83d\ude09\"", "96", "96", "7.00", "5589", "3688"], "6": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"\u039a\u03b1\u03b9 \u03bf\u03b9 7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03a5\u03c0\u03ad\u03c1\u03bf\u03c7\u03bf\u03b9....... \u03c3\u03bf\u03b2\u03ac\u03b4\u03b5\u03c2! \ud83d\ude0e\"", "186", "186", "12.00", "2201", "1321"], "7": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"\u03a3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1 \u0395\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ae\u03c2 \u0398\u03b5\u03c1\u03bc\u03bf\u03bc\u03cc\u03bd\u03c9\u03c3\u03b7\u03c2;;;\"", "15129", "15129", "14.00", "15256", "5640"], "8": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"T\u03c3\u03b9\u03bc\u03b5\u03bd\u03c4\u03bf\u03b5\u03b9\u03b4\u03ae\u03c2 \u03b1\u03c1\u03bc\u03cc\u03c3\u03c4\u03bf\u03ba\u03bf\u03c2 #UltracolorPlus \u03ba\u03b1\u03b9 \u03b7...\"", "246", "246", "14.00", "5911", "3540"], "9": ["\u0394\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03c3\u03b7: \"T\u03c3\u03b9\u03bc\u03b5\u03bd\u03c4\u03bf\u03b5\u03b9\u03b4\u03ae\u03c2 \u03b1\u03c1\u03bc\u03cc\u03c3\u03c4\u03bf\u03ba\u03bf\u03c2 #UltracolorPlus \u03ba\u03b1\u03b9 \u03b7...\"", "168", "168", "6.00", "3108", "1957"]}

TIK TOK - Traffic Campaign	1070	1070	86.84	101757	61595
New Traffic campaign insta 14/11	483	483	28.89	34129	23792
NEW REACH CAMPAIGN 24	430877	430877	188.28	855527	430877
page likes followers	221	221	85.59	24301	9557
[2/2/2024] Προωθείται η Σελίδα http://www.mapei.gr/	180	180	13.97	20999	10254
Δημοσίευση: "#mapeitips για.. έξυπνες εφαρμογές! 😉"	96	96	7.00	5589	3688
Δημοσίευση: "Και οι 7 είναι Υπέροχοι....... σοβάδες! 😎"	186	186	12.00	2201	1321
Δημοσίευση: "Σύστημα Εξωτερικής Θερμομόνωσης;;;"	15129	15129	14.00	15256	5640
Δημοσίευση: "Tσιμεντοειδής αρμόστοκος #UltracolorPlus και η..."	246	246	14.00	5911	3540
Δημοσίευση: "Tσιμεντοειδής αρμόστοκος #UltracolorPlus και η..."	168	168	6.00	3108	1957

Channels Traffic Share:

Display	15635	8.2810
Paid Search	9319	40.6117
Direct	6028	17.7094
Organic Search	4962	75.4333
Unassigned	488	53.3012
Organic Social	291	48.7766
Referral	102	64.6569
Organic Video	1	145.0000

Channels Sources Share:

{"0": ["google / cpc", "24895", "20"], "1": ["(direct) / (none)", "6028", "18"], "2": ["google / organic", "4657", "74"], "3": ["(not set)", "451", "50"], "4": ["m.facebook.com / referral", "178", "36"], "5": ["bing / organic", "255", "98"], "6": ["vrisko.gr / referral", "59", "41"], "7": ["l.facebook.com / referral", "71", "95"], "8": ["mapei / qr-code", "38", "86"], "9": ["lm.facebook.com / referral", "19", "37"], "10": ["yahoo / organic", "26", "90"], "11": ["instagram.com / referral", "11", "21"], "12": ["facebook.com / referral", "10", "0"], "13": ["epiphaniou.com / referral", "8", "197"], "14": ["duckduckgo / organic", "5", "312"], "15": ["googleads.g.doubleclick.net / referral", "3", "0"], "16": ["mapei.gr / referral", "6", "60"], "17": ["kataskevesktirion.gr / referral", "2", "232"], "18": ["lens.google.com / referral", "2", "66"], "19": ["linkedin.com / referral", "2", "64"], "20": ["linkin.bio / referral", "2", "326"], "21": ["news.b2green.gr / referral", "4", "135"], "22": ["urlsand.esvalabs.com / referral", "2", "10"], "23": ["4green.gr / referral", "1", "0"], "24": ["adclick.g.doubleclick.net / referral", "1", "0"], "25": ["app.heyorca.com / referral", "1", "24"], "26": ["ecosia.org / organic", "1", "549"], "27": ["epiphanioubathandfloors.com / referral", "1", "7"], "28": ["events.teams.microsoft.com / referral", "1", "2"], "29": ["evernote.com / referral", "1", "2"], "30": ["fsbagno.com / referral", "1", "0"], "31": ["issuu.com / referral", "2", "2"], "32": ["it.search.yahoo.com / referral", "1", "678"], "33": ["mail.google.com / referral", "1", "10"], "34": ["privacywall.org / referral", "1", "112"], "35": ["search1.me / referral", "1", "256"], "36": ["viber.com / referral", "1", "138"], "37": ["youtube.com / referral", "1", "145"], "38": ["zip.co / referral", "1", "0"], "39": ["ioannidis.com.gr / referral", "2", "0"]}

google / cpc	24895	20
(direct) / (none)	6028	18
google / organic	4657	74
(not set)	451	50
m.facebook.com / referral	178	36
bing / organic	255	98
vrisko.gr / referral	59	41
l.facebook.com / referral	71	95
mapei / qr-code	38	86
lm.facebook.com / referral	19	37
yahoo / organic	26	90
instagram.com / referral	11	21
facebook.com / referral	10	0
epiphaniou.com / referral	8	197
duckduckgo / organic	5	312
googleads.g.doubleclick.net / referral	3	0
mapei.gr / referral	6	60
kataskevesktirion.gr / referral	2	232
lens.google.com / referral	2	66
linkedin.com / referral	2	64
linkin.bio / referral	2	326
news.b2green.gr / referral	4	135
urlsand.esvalabs.com / referral	2	10
4green.gr / referral	1	0
adclick.g.doubleclick.net / referral	1	0
app.heyorca.com / referral	1	24
ecosia.org / organic	1	549
epiphanioubathandfloors.com / referral	1	7
events.teams.microsoft.com / referral	1	2
evernote.com / referral	1	2
fsbagno.com / referral	1	0
issuu.com / referral	2	2
it.search.yahoo.com / referral	1	678
mail.google.com / referral	1	10
privacywall.org / referral	1	112
search1.me / referral	1	256
viber.com / referral	1	138
youtube.com / referral	1	145
zip.co / referral	1	0
ioannidis.com.gr / referral	2	0

Google Ads (Campaign Report):

{"0": ["Search - \u0391\u03c1\u03bc\u03bf\u03af \u03a0\u03bb\u03b1\u03ba\u03b9\u03b4\u03af\u03c9\u03bd", "3887", "334", "0.48", "8.59", "159.17"], "1": ["Search - \u03a3\u03c4\u03b5\u03b3\u03ac\u03bd\u03c9\u03c3\u03b7", "11933", "1134", "0.25", "9.50", "285.40"], "2": ["Search - \u0395\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ae \u0398\u03b5\u03c1\u03bc\u03bf\u03bc\u03cc\u03bd\u03c9\u03c3\u03b7", "12571", "1216", "0.24", "9.67", "287.95"], "3": ["RDA - \u0395\u03c0\u03b9\u03c7\u03c1\u03af\u03c3\u03bc\u03b1\u03c4\u03b1", "192324", "6040", "0.02", "3.14", "115.28"], "4": ["RDA - \u039a\u03cc\u03bb\u03bb\u03b5\u03c2 \u03a0\u03bb\u03b1\u03ba\u03b9\u03b4\u03af\u03c9\u03bd", "128370", "4335", "0.02", "3.38", "91.66"], "5": ["RDA - \u0391\u03c1\u03bc\u03bf\u03af \u03a0\u03bb\u03b1\u03ba\u03b9\u03b4\u03af\u03c9\u03bd", "159259", "5473", "0.02", "3.44", "116.25"], "6": ["Search - Branded", "6394", "1296", "0.23", "20.27", "294.18"], "7": ["GDN - \u0395\u03bb\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03a3\u03c6\u03c1\u03b1\u03b3\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac", "0", "0", "0.00", "0.00", "0.00"], "8": ["GDN - \u03a3\u03c4\u03b5\u03b3\u03b1\u03bd\u03c9\u03c4\u03b9\u03ba\u03ac", "285336", "10716", "0.02", "3.76", "200.65"], "9": ["Search - \u039a\u03cc\u03bb\u03bb\u03b5\u03c2 \u03a0\u03bb\u03b1\u03ba\u03b9\u03b4\u03af\u03c9\u03bd", "7761", "560", "0.23", "7.22", "126.38"], "10": ["RDA - \u0395\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ae \u0398\u03b5\u03c1\u03bc\u03bf\u03bc\u03cc\u03bd\u03c9\u03c3\u03b7", "413764", "11851", "0.02", "2.86", "201.45"], "11": ["RDA - \u0395\u03c0\u03b9\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03a3\u03ba\u03c5\u03c1\u03bf\u03b4\u03ad\u03bc\u03b1\u03c4\u03bf\u03c2", "167706", "4424", "0.02", "2.64", "72.65"], "12": ["Search - \u0395\u03c0\u03b9\u03c7\u03c1\u03af\u03c3\u03bc\u03b1\u03c4\u03b1", "10306", "507", "0.31", "4.92", "158.51"], "13": ["Search - \u0395\u03c0\u03b9\u03c3\u03ba\u03b5\u03c5\u03ae - \u03a0\u03c1\u03bf\u03c3\u03c4\u03b1\u03c3\u03af\u03b1 \u03a3\u03ba\u03c5\u03c1\u03bf\u03b4\u03ad\u03bc\u03b1\u03c4\u03bf\u03c2", "7612", "346", "0.39", "4.55", "134.83"]}

Search - Αρμοί Πλακιδίων	3887	334	0.48	8.59	159.17
Search - Στεγάνωση	11933	1134	0.25	9.50	285.40
Search - Εξωτερική Θερμομόνωση	12571	1216	0.24	9.67	287.95
RDA - Επιχρίσματα	192324	6040	0.02	3.14	115.28
RDA - Κόλλες Πλακιδίων	128370	4335	0.02	3.38	91.66
RDA - Αρμοί Πλακιδίων	159259	5473	0.02	3.44	116.25
Search - Branded	6394	1296	0.23	20.27	294.18
GDN - Ελαστικά Σφραγιστικά	0	0	0.00	0.00	0.00
GDN - Στεγανωτικά	285336	10716	0.02	3.76	200.65
Search - Κόλλες Πλακιδίων	7761	560	0.23	7.22	126.38
RDA - Εξωτερική Θερμομόνωση	413764	11851	0.02	2.86	201.45
RDA - Επισκευαστικά Σκυροδέματος	167706	4424	0.02	2.64	72.65
Search - Επιχρίσματα	10306	507	0.31	4.92	158.51
Search - Επισκευή - Προστασία Σκυροδέματος	7612	346	0.39	4.55	134.83

Performance Summary: